BP Chemicals
This is a great example of an induction video which is informative but also very watchable. BP Chemicals near Hull realised that the contractors visiting their site see half a dozen induction videos every week and their attention (quite understandably) wanders.
Classlane produced a relaxed, conversational script and shot the video in a way that guides the viewer in through the induction process while subtly introducing different areas of the site at the same time. The result: contractors that don’t have to be woken up at the end of the video.
Visit the BP Chemicals website
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Everytime i’ve worked with Classlane i’ve been amazed at how they understand our industry and convey it in an exciting yet understandable way
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